Costa Cruises said it will overhaul its fare structure, giving guests four levels of amenities to choose from.
The new fares, which take effect April 1, are broken out into Basic, Total Comfort Classic, Total Comfort Premium and Deluxe categories.
Passengers wishing to build only the standard complimentary amenities, such as meals and entertainment, can opt for Basic, the most affordable fare. Cabins are assigned.
A step up, the Comfort level is divided into two sub-categories. With Total Comfort Classic, guests get a Pranzo e Cena beverage package, which allows unlimited wines, beers and soft drinks by the glass for lunch and dinner. Guests are also able to choose a specific cabin.
A Total Comfort Premium fare is similar but ups the beverage package to Brindiamo beverage package allowing guests to have their favorite drinks at any time of day. Costa said guests are able to choose “a specific cabin in a prime location, as well as select first or second seating at dinner.”
The Deluxe fare is for suite guests. Amenities include one-day spa access and the Intenditore beverage package, which provides unlimited drinks priced up to $9 served by the glass, as well as other perks. With the Deluxe package, breakfast, lunch and dinner is served in the Club Restaurant, Costa said.
In 2014, one of Costa’s most direct competitors, MSC Cruises, adopted a fare structure that offered four levels of distinction, dubbed Bella, Fantastica, Aurea and Yacht Club.
On most cruise lines, different fares are attached to inside, oceanview, balcony and suite accommodations.