Clia figures confirm global growth but UK decline

A previously-announced slump in UK cruise passengers last year has been re-confirmed in newly-published figures for the global industry.

The statistics for 2014 released by Clia show global demand for cruise holidays growing by 3.4% year-on-year to reach 22.04 million ocean cruise passengers.

But UK numbers dropped to 1.6 million from 1.7 million a year earlier, largely due to reduced cruise ship capacity away from UK ports and other popular destinations such as the Mediterranean

The cruise industry trade association was quick to point out that the UK will have returned to growth in a “landmark year” in 2015 thanks to the introduction of ships including P&O Cruises’ Britannia, Royal Caribbean International’s Anthem of the Seas, Princess Cruises’ Royal Princess and Cruise & Maritime Voyages’ Magellan.

“Longer-term trends demonstrate that the UK and Ireland market remains resilient; the annual average increase in passenger numbers since the start of the economic downturn in 2008 has been 3.3% and, over the past quarter century, there has been ten-fold growth,” a Clia spokesman said.

“The UK and Ireland continues to have one of Europe’s highest rates of market penetration for cruise holidays.”

The UK and Germany accounted for 15% of global cruise passengers or 3.38 million in 2014.

The Clia global figures issued from the US reveal total contributions from the cruise industry rose from $117 billion in 2013 to $119.9 billion last year.

This includes supporting 939,232 full-time equivalent employees earning $39.3 billion in income. Direct expenditures generated by cruise lines, passengers and crew totalled $55.8 billion.

North America remains the largest source market, accounting for 55% or 12.2 million cruise passengers in 2014, followed by Europe which claimed 29% or 6.4 million passengers.

Other regions of the world, including Australia, China, Singapore, Japan and South America, accounted for the remaining 16% or 3.5 million passengers.

Cruise tourism in Asia is growing at double-digit rates, both in capacity and as a passenger source market, according to the study.

The number of ships deployed in the region between 2013 and 2015 grew at a 10% compound annual growth rate, and the volume of cruises and voyages within and through Asia increased 11%. Passenger capacity in Asia increased 20%, with Chinas being the main driver of growth.

Clia acting chief executive, Cindy D’Aoust, said: “The cruise industry is truly a global and dynamic one.

“We’ve enjoyed progressive growth over the last 30 years, driven initially by demand from North America, which expanded to Europe, Australia and now Asia. As a result, the cruise industry impacts the global economy generating jobs, income and business growth in all regions of the world.

“The potential for new cruise passenger growth is huge,” she added.

“Apart from North America and Europe, other regions of the world account for nearly 85% of the world’s population, yet represent only 16% of cruisers. That reflects a tremendous opportunity for the cruise industry.

“Asia is a prime example of the cruise industry’s growth opportunity. Our industry is bringing more cruise ship visits to Asia and the volume of cruise passengers sourced from Asia for cruise tourism worldwide nearly doubled since 2012.”

Caribbean cruises losing market share, says Cruise Holidays

Cruise deckA smaller percentage of cruisers have booked Caribbean sailings for 2015, according to a forecast by Cruise Holidays International.

The survey shows 50.5% of cruise bookings for next year have the Caribbean as their destination, down from 54.8% in 2014.

Europe is gaining, with 12% of ocean cruises booked there next year, up from 10.4%. European river cruises account for 6.7% of bookings, up from 5.7% last year.

Cruise ship capacity in the Caribbean peaked in 2014 and is currently scheduled to begin declining in the second quarter of 2015, leaving fewer available berths.

The 2015 Cruise Trends forecast is based on bookings by 1,300 agents affiliated with Cruise Holidays.

A Dutch waterways cruise beginning in Amsterdam again is the most popular river cruise for 2015, followed by the Rhine/Main/Danube cruise through Central Europe, the Rhine Valley cruise, and a cruise through France on the Seine and Rhone rivers.

River cruises departing from two cities in Myanmar joined the list of top five non-European river cruises, after cruises departing from Beijing and Shanghai (tied for first) and one departing Ho Chi Minh City in Vietnam.
___