Mobile could pose biggest threat to travel stores of the future

Mobile could pose biggest threat to travel stores of the future   By Travolution The move by technology giant Apple to establish a high street presence should provide the inspiration for the bricks and mortar travel stores of the future, but mobile could emerge as their biggest threat. The fourth annual WTM Vision half-day conference in LondonContinue reading “Mobile could pose biggest threat to travel stores of the future”

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Adopting an omnichannel strategy is critical, says Cook’s Green

Adopting an omnichannel strategy is critical, says Cook’s Green By Travolution Implementing an omnichannel strategy is critical for success in today’s market, according to Thomas Cook chief executive Harriet Green.Speaking at a Travel Weekly Business Breakfast, Green said one of her first priorities when she started at the business in July last year was to integrate theContinue reading “Adopting an omnichannel strategy is critical, says Cook’s Green”

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Thomas Cook wins battle of the big guns for ‘holiday’ searches

Thomas Cook wins battle of the big guns for ‘holiday’ searches By Travolution  Thomas Cook won the battle of the big guns for holiday searches on Google in May, beating its main rival Thomson and its all-inclusive brand First Choice, a greenlightdigital.com/gossip/sector-reports-holidays/”>Greenlight report has revealed. But all three were beaten to the top spot for naturalContinue reading “Thomas Cook wins battle of the big guns for ‘holiday’ searches”

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