Costa has unique ability to present Italy’s many faces

by Tom Stieghorst Costa Cruises’ new promotional slogan, “Italy’s Finest,” seeks to associate the line with both quality and the home country where it has done business for the past 66 years. That’s all well and good.  I wonder if it could do more, however, to exploit American curiosity about the many regions of Italy andContinue reading “Costa has unique ability to present Italy’s many faces”

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